seo agency SEO

How to Effectively Evaluate an SEO Company

In 2019, your business needs to prioritize search engine optimization. SEO really isn't an option anymore; it's a necessity. But many companies simply don't have the internal knowledge or the time necessary to master this skill. That's why many business owners will turn to an SEO agency for help. The Benefits of Working With an SEO Agency If you run your own business, you're probably accustomed to wearing many hats.…
January 14, 2019
web design Web Design

5 Signs Your Site Provides a Bad User Experience

In the digital age, it's not enough to simply establish a website. Your website needs to be both attractive and functional in order to attract visitors. The idea of "if you build it, they will come" won't really pan out unless you keep the user experience in mind at all times.   In fact, Google has a bit of an obsession with user experience (also known as UX). If you don't prioritize…
January 11, 2019
site optimization SEO

The Biggest SEO Challenges For E-Commerce Sites

It wasn't that long ago when standalone brick and mortar stores and shopping malls were the go-to spots for Americans to purchase products. But in 2018, there's little doubt that e-commerce reigns supreme. Still, that doesn't mean that merely having an e-commerce website is enough to become successful in this field.   Unfortunately, e-commerce websites are prone to a number of SEO issues that can completely derail your ability to…
January 9, 2019
search rankings SEO

Outdated SEO Trends to Leave Behind in 2019

The beauty of search engine optimization is that it's always evolving. But that presents a lot of challenges for businesses, too. Just when you feel like you've got a handle on how to improve your search rankings, Google throws a curveball that changes everything. In theory, change is a good thing; it shows that Google is getting better at determining the value of websites and rewarding them accordingly. But if…
January 5, 2019