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What Are Google My Business Categories? When you set up a new business in Google My Business, Google My Business makes you set a category for your business. When you set your category, it helps your business show up for relevant searches in Google My Business and Google Maps, which can give your business a big boost if you primarily target local customers. A few numbers to keep in mind: There…

When you conduct an internet search on Google, do you feel location is an important consideration? If you're like most web users, the answer is likely yes. That's why Google made recent changes to its search algorithm to favor more localized businesses. When an organization close to you shows up in the top results, you'll be more likely to be able to find what you need. That's why your business…

One of the most effective ways of online marketing is through optimization of a website. Through Search Engine Optimization, a site gets to get first priority when users query a service or goods provided by the company on the web. Another way is through local directory listings. Every time a company creates a new listing, chances of a customer finding out about the company increase and chances of making a…