SEO Case Study & Video Testimonial

12x Organic Traffic Growth, $38,000 Traffic Value

Client Interview Video

The Client

The Pet Vet is a growing national vetrinary hospital group with full-service veterinary hospitals located inside Petco locations across the USA.

The Focus

After digging deep into the data, running a six-layer manual on page SEO & technical audit that combines data from ScreamingFrog, Ahrefs, Google Search Console, Google Analytics, SEMRush, OnCrawl, and several other advanced SEO tools, we identified the following areas required more focus to increase The Pet Vet’s organic visibility:

1

Individual Location Pages

Prior to working with PixelCutLabs, The Pet Vet had only 8 pages on its website, with nearly all organic traffic landing on the home page. We took the strategic route of creating location-specific pages with detailed descriptions of each hospital's amenities.
2

Authority

Having been a single-location company for nearly a decade, The Pet Vet did not have any national coverage or links from authoritative national websites. We worked with The Pet Vet to develop an outreach campaign hinged on infographics and guest posting to build the organization's link profile.

"Their knowledge of SEO was extensive, and it was clear they knew more about it than the average SEO company."

Brooke CoxVP of Marketing, The Pet Vet
4620
Vet Appointments Booked
5800
New Keywords
12
Traffic Growth
38000
PPC Equivalent Monthly Traffic Value

National Organic Rankings

Video Testimonial